Vice President, Research & Design
Clients love that Krista is a well-rounded marketing guru, using 10+ years of research experience and intuition to consult, design custom research, and identify actionable opportunities for their brands.
She loves to uncover and connect insights in the data and use visualization techniques to bring key takeaways to life. Her specialty is in thought leadership and any other projects with a strong marketing spin, as well as exploratory qual, complex quant, segmentation, and bringing the customer to life. Client experience includes Cox Automotive, Snapchat, Corona, Fitbit, MillerCoors, Logitech, Warner Bros., Starbucks, Belkin, Red Bull, Hulu, and HBO, among others.