“AI Moderation”/Qual-at-scale platforms are the hottest thing in research right now. They’re built to conduct dozens of interviews in days or even hours.
But what if you could scale this to hundreds or even thousands of interviews? On a global scale? Without the hassle of DIY?
Vital Findings’ Qual-At-MASSIVE-Scale Approach
Story-telling Focused Deliverables
State-of-the-art data quality
Sophisticated Targeting & Sampling
Experienced Full-Service Team
Qual-At-MASSIVE-Scale allows us to conduct hundreds or even thousands of qualitative interviews, in 1-2 weeks, in over 50 languages globally.
Example Projects:
- Testing pre-roll ads across 12 markets, quarterly, for a consumer tech giant.
- Quick IDIs with B2B decision makers in 8 markets to pressure test messaging ideas for a new campaign.
- After a series of focus groups, scaling the findings with 400 consumers.
- Rapid testing of new creative campaign ideas for a MedTech product with patients and physicians.
Download the slides from our talk with Microsoft at The Market Research Event 2025
