Thought Leadership
White Papers

GREAT INSIGHTS + CO-CREATION = BRAND MAGIC
We recently had the pleasure of partnering with Deckers Brands for presentations at CRC, The Quirk’s Event and Qual 360 that shared our path from…

How to Deliver a Killer Storytelling Presentation
Stop simply reporting on data and start leveraging storytelling to inspire action by downloading our latest Tip Sheet, How to Deliver a Killer Storytelling Presentation.…

Learn the Gold Standard for Actionable Segmentation
We leveraged our experience conducting dozens of segmentations across industries to create our 12 best ideas for activating a segmentation. From designing a multi-dimensional quant segmentation,…

Online Community Best Practices
Tips and tricks from Vital Finding’s online qual team on how we make our online communities engaging, fun, meaningful, and vibrant, including example exercises like…

Bringing Research to Life Through Workshops
Sharing research findings via hands-on workshops is a solution to better engage clients and help them to internalize the research findings. This whitepaper includes background…